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The Less Famous Bacon

You don’t always have to be a celebrity to endorse a product. Sometimes you simply need to be related to a celebrity. In this new Oscar Mayer commercial, Kevin Bacon’s brother (The “less famous Bacon”) promotes another, less famous bacon: turkey bacon. It’s a clever spot—it certainly helps that we’re watching someone whose last name is the same as a breakfast food—and you can’t help come away rooting for the guy.

http://www.adweek.com/adfreak/kevin-bacons-brother-michael-does-ads-turkey-bacon-union-less-famous-bacons-157618